Back Link Building Strategy: 3 Important Points to Consider Before You Even Start
If you want to advertise a website that you have on the web, you must create a link to it. If you don't know, backlinks are links from other websites that point to your website / website. They help attract visitors to your website and improve the page ranking of your website. Search engines love them very much. Take Google for example. If you look at the history of Google, you will remember that they came out of intelligent backlink computing. The two founders discovered an algorithm that rates websites based on the number of backlinks. So far it is clear that backlinks still play an important role in the ranking of websites.
Before you think about linking to your money page, you need to have a niche market and a list of the keywords you are targeting. Otherwise you will only run around in circles. However, to improve the effectiveness of your link building campaign, you should always consider three factors and execute them correctly. These factors are discussed below.
1. Backlink anchor text: The backlink anchor text simply consists of the texts / phrases that people use when connecting to your website. These are the texts that you can click to visit your website. Always think about the type of anchor text you use during your link building campaign. Make sure you use variations of your keywords in the anchor text.
The reason why you should use your keywords in the anchor text of your links is that they help search engines understand what your website is about. By using your keywords in your anchor texts, you are simply telling Google that your website is relevant to that keyword. Because of this, Google will rank you higher each time someone searches for that keyword.
Another thing you should do when creating links to your site is to diversify the anchor text of your backlinks. Google (or another search engine) finds it very suspicious that all links pointing to your website or website have the same anchor text. This gives Google the impression that you are trying to manipulate it (and Google hates being manipulated), and therefore your website is rated low for this keyword. It is recommended to optimize different pages of your website for different keywords and to use some variations / synonyms of your keywords.
2. Page rank: The page rank of a website is one of the means by which Google determines the importance of a page. The ranking of the pages is only a number between 1 and 10. The higher the ranking of a page, the higher its position in SERP (search engine results page) for the keywords for which this page is optimized (Ceteris Paribus). If a page with a high page ranking optimizes its content for a particular keyword, it will be ranked higher than another page with a lower page ranking that is also optimized for the same keyword.
https://av-hire.blogspot.com/2018/03/content-is-king.html
https://av-hire.blogspot.com/2018/02/how-to-have-strong-follow-up-schedules.html
Before you think about linking to your money page, you need to have a niche market and a list of the keywords you are targeting. Otherwise you will only run around in circles. However, to improve the effectiveness of your link building campaign, you should always consider three factors and execute them correctly. These factors are discussed below.
1. Backlink anchor text: The backlink anchor text simply consists of the texts / phrases that people use when connecting to your website. These are the texts that you can click to visit your website. Always think about the type of anchor text you use during your link building campaign. Make sure you use variations of your keywords in the anchor text.
The reason why you should use your keywords in the anchor text of your links is that they help search engines understand what your website is about. By using your keywords in your anchor texts, you are simply telling Google that your website is relevant to that keyword. Because of this, Google will rank you higher each time someone searches for that keyword.
Another thing you should do when creating links to your site is to diversify the anchor text of your backlinks. Google (or another search engine) finds it very suspicious that all links pointing to your website or website have the same anchor text. This gives Google the impression that you are trying to manipulate it (and Google hates being manipulated), and therefore your website is rated low for this keyword. It is recommended to optimize different pages of your website for different keywords and to use some variations / synonyms of your keywords.
2. Page rank: The page rank of a website is one of the means by which Google determines the importance of a page. The ranking of the pages is only a number between 1 and 10. The higher the ranking of a page, the higher its position in SERP (search engine results page) for the keywords for which this page is optimized (Ceteris Paribus). If a page with a high page ranking optimizes its content for a particular keyword, it will be ranked higher than another page with a lower page ranking that is also optimized for the same keyword.
https://av-hire.blogspot.com/2018/03/content-is-king.html
https://av-hire.blogspot.com/2018/02/how-to-have-strong-follow-up-schedules.html
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